“Look at me when I’m talking to you!” “Don’t you eyeball me!” Two phrases that demonstrate the dichotomy of eye contact. European cultures consider it rude not to look at the person who is speaking. However, many Asian cultures consider it intrusive and disrespectful to give too much
direct eye contact. Add to the equation the brain’s unique way of processing input, and suddenly knowing where to focus your gaze during a conversation becomes a risky endeavor. One fact about the brain helps explain why eye contact is fraught with complexities. The fact is: one of the most challenging acts the brain can engage in is communicating with nonfamilial persons.